Full audio episode. Notes and transcript below.
Tereza on operating cadence, category design and the metrics behind LAUNCH.
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P3Operators·January 2026·45 min listen
Operator Tape: Tereza Kirwan on Category, Compounding and LAUNCH
Group operator Tereza Kirwan on how LAUNCH was designed, the metrics she runs every week, and why she thinks the next great firms will feel more like studios than agencies.
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